January 26, 2024

Facebook business pages aren’t what they were a decade ago, but that doesn’t mean they’re dead. During the second half of 2023, I started putting more effort into my business Facebook page. As I researched and experimented, I came across some insight from Nathan Barry (the founder of Convertkit) that aligned with a trend I

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April 11, 2020

As the global pandemic has unfolded, many small business owners have faced unprecedented challenges. In an effort to save their businesses, some of them have moved their businesses online. While moving online may help them survive this historic period, there are lots of new questions that come up. One of the most common is how

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